Why are people suddenly building Ravenous instead of Titanic?

Whenever I look at streamers playing bruisers that used to be standard candidates for a titanic hydra build, camille or jax for instance, and now also according to U.GG for high elo, most people are actually building ravenous instead. IIRC, none of the items were changed, not even indirectly, so why is this trend emerging all of a sudden?
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